- How I Use AI to Brainstorm Business Growth
August 31, 2023

If you read my stuff you've before, you know I'm pretty jazzed about technology—especially when it comes to growing a business. Today, we're diving into one of my favorite topics: using AI to brainstorm. Trust me, this is next-level stuff; you won't want to miss out. So grab your favorite snack, settle in, and let's go on this ride together!

Asking AI for Business Growth Ideas - Say What?

Yeah, you read that right. Regarding brainstorming, two heads are usually better than one, but what about an artificial brain with near-limitless computational power? Imagine sitting in a room with Einstein, Steve Jobs, and Marie Curie, and you get to pick their brains on how to grow your business. That's the kind of vibe I get when I consult my AI for business growth ideas in regards to my scaling-up practices. 

Remember, AI isn't just a tool for automating repetitive tasks. It can also be your brainstorming buddy. The first step is to get your AI prepped for the conversation. Don't worry, it's easier than teaching your dog a new trick.

Explaining My Coaching Business and Role into AI

Before you ask anyone for advice, they need to know what they're advising on, right? Even if it's Einstein. So, I sit down and spell out my business model to the AI. I run a coaching business that helps companies scale up, focusing on key growth strategies, team-building, and streamlining operations. 

The goal? Ensure the AI understands the essence of what I do, who my clients are, and what my long-term vision looks like.

Here's a pro-tip: be specific. If you're vague, your AI will be, too. And nobody wants that. So, share real numbers, current strategies, client demographics—the whole nine yards. The more the AI knows, the better its suggestions will be.

Prompting AI to Suggest Ideas to Scale the Company

Now comes the fun part. I prompt the AI to suggest ways to scale my clients and my coaching business. Given its computing power, the AI can simulate different business strategies, weighing pros and cons at lightning speed. It's like having a team of experts doing months of research in a matter of seconds.

Here's where it gets interesting: AI can think outside the human box. For instance, it suggested that I could offer "asynchronous coaching through AI-powered chatbots." I could scale my services without sacrificing the quality of my coaching. Cool, huh?

An Impartial AI Perspective on Growth Opportunities

I have a colleague in the coaching business who's always worried that his personal biases might be affecting his decisions. It's a valid concern. We all have our blind spots, and it's easy to miss out on great opportunities just because they're sitting in our periphery. That's why getting an impartial perspective is such a treasure, and guess what? AI doesn't have emotional biases or a horse in the race. It just crunches numbers and analyzes data, and yes... sometimes it hallucinates. 

When I use AI to assess growth opportunities, it isn't shy. No beating around the bush, just straightforward, actionable insights. And it's impartiality? That's gold.

Pick the Best Ideas for Implementation

Once the AI lays out all these ideas, the ball's back in your court. Think of it as a buffet of options; you don't have to—or shouldn't—try everything at once. So, I usually pick the top three ideas that resonate with my business vision and seem most feasible.

For instance, if I opted for that "asynchronous coaching through AI-powered chatbots" I would work with the AI on fleshing it out. The trick is to align these AI-powered ideas with your own expertise and gut instinct. The result? A aligned strategy to scale your business.

Don't Stop Now: Rinse and Repeat

Okay, let's get one thing straight: using AI for brainstorming isn't a one-off. The business world changes rapidly, and your AI's data should too. Keep feeding it new data, ask for more ideas, and fine-tune your strategies. I make it a monthly ritual. It's like a tune-up for my business brain. 

There you have it, my friends! Who would've thought that one of the best brainstorming sessions you could ever have is with a machine? 

If you're not already leveraging AI for your business growth, you're leaving untapped potential on the table. Sure, it may feel a bit like science fiction, but sometimes the future is now. And this future has got some seriously good ideas for your business growth.

So give AI a seat at your brainstorming table and let the ideas flow. I promise it's a game-changer. And remember, the sky isn't the limit; it's just the beginning. Keep pushing, keep dreaming, and let's make amazing things happen together!

author avatar
George Morris
I use my 20+ years of entrepreneurial experience and training to coach businesses on scaling up rapidly using Verne Harnish's Scaling Up framework. By doing so, my clients are more efficient and profitable, giving them the ability to make bigger impacts in the world. I deeply believe entrepreneurs are the best equipped to be the vehicle for meaningful change, and in the decade ahead, we'll see a substantial shift in how business is done. We'll move to a model where company purpose, impact, curiosity, and team health will be differentiators in overall business success. As Simon Sinek has pointed out, the finite games are the legacy of the past; we're moving to an infinite game.
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