I use business frameworks, AI and EQ to align and accelerate the growth of companies focused on the triple bottom line of profits, people and planet. I call it "Soulful Scaling."

Aims for Scaling-Up

  • Increase Cash Flow 2x
  • Build a High Performance Leadership Team
  • Double EBITDA in 4 year or less
  • Create a Strong, Loyal and Innovative Culture
  • Increase Profitability by 3x
  • Developing a Winning Strategy

What is Soulful Scaling?

Soulful Scaling is all about rapid growth, without sacrificing the heart of the business, it's people and culture. 

Together, we'll develop an enlightened corporate ethos centered on uplifting your people to create a win-win-win for them, the company and society. We'll implement AI-based tools to rapidly scale impact and profits - while staying rooted in the human heart and mind.

Our aim is to achieve exponential returns driven by deep trust, alignment with your goals and values and aided by algorithms. Employees will find greater meaning and purpose in their work. Communities will benefit from conscious businesses prioritizing sustainability, inclusion, and human potential over old command-and-control paradigms.

Join me in evolving the business world. Let's prove business can elevate humanity when we unite EQ with AI. Are you ready to soulfully scale?

Give me a place to stand, and a lever long enough, and I will move the world.


Scaling Up is Trusted By Over 80,000 Global Companies

As a Scaling Up Coach, I use the Scaling Up Framework, which I use, is the catalyst for growth and alignment for companies across every sector. It is proven many times over to deliver results.

Scaling Up Coach

I actively work alongside CEOs of multi-million dollar companies to scale their business using the Scaling Up framework while also giving back to and supporting the next generation of purpose-driven entrepreneurs.

The Scaling Up Methodology aligns companies with a clear vision, goals, meeting structure, and reporting. It's genius is in the simplicity of the system. However, don't confuse simplicity with easy. My job as a Scaling Up Coach is to reduce the complexity within your organization. Less complexity means greater efficiency, profits, happiness, and agility. 

All my work is guaranteed and zero risk. If you aren't convinced this methodology is working for you, then you don't have to pay me for the services I've provided. That's how convinced I am that Scaling Up is the best framework for accelerating growth.


George Morris
Scaling Up Coach & Owner of GMORRIS
Denver, CO

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The most surprising win from our time with George is everything we're getting from the Core Values session. These values guide everything that we do. They make us more creative. They make work more fun. We're more engaged and more committed to one another and to our clients. Even our personal lives are improving, as we find ourselves measuring our every action against these ideas that are bigger than any of us individually and that will outlive us. 

Joel Sanders

George is master of bringing groups together, helping navigate difficult conversations, and uniting teams to emerge stronger. His process and skill builds trust and is one of the most effective facilitators I know. So grateful to have his guidance. You could tell we were in the hands of a master. 


By the end of the first day, some incredibly difficult decisions had been made with clear consensus, and by the end of Day 2, the board was closer than it had been in years. As a Scaling Up Coach, George’s skills were not only up to the considerable task, but were vital in setting us up brilliantly for our audacious 10-year vision. I can’t compliment his work highly enough.


George is a fantastic coach.  

He delivers results, and his ability to help implement the EOS/Traction structure to our organization helped the velocity of progress, making our organization attractive as a strategic acquisition.  We were squired by a publicly traded company after implementing with George as our COO and implementation lead for EOS Traction.